The intelligence layer

Wake up to what changed overnight.

An AI-summarized morning briefing across every dashboard. Live readiness scoring on every visitor. Channel attribution from a chat-driven sale all the way back to the click.

Data visualization
— 01 Intelligence Hub

The Hub summarizes the dashboards.

Five overlapping dashboards used to be five tabs to open every morning. The Hub surfaces what's actionable across all of them in three to five sentences — generated fresh each morning from the previous night's data.

This morning's briefing
06:14 AM ET · Auto-generated
  • 3 high-CLV customers abandoned carts in the last 2 hours — see Predictive Intelligence.
  • Sofa category browsing up 40% vs 7-day baseline — consider boosting inventory.
  • Playbook "Tax Refund Season" shows 3.2× the predicted lift — drill into Marketing.
  • Anomaly: conversion rate dropped 18% on mobile yesterday between 8–10 PM — explainer queued.
— 02 Predictive scoring

Live readiness scoring.

Every active visitor gets a real-time readiness score. The widget can adapt for hot prospects — extend the conversation, mention financing, surface delivery options. Results graded against actual purchase outcomes.

Live readiness

Per-session scoring based on page sequence, time on site, returning-visitor signals, and chat-content cues.

Hot prospects

Real-time list of customers showing strong purchase intent. Floor team can pick up the high-value ones.

Calibration log

Predictions logged and graded against outcomes. Lift estimates are honest because the audit trail is public.

Adaptive widget

Hot prospects get a slightly different conversation — financing mentioned earlier, delivery surfaced upfront.

Auto-disable safety

If predicted lift turns out negative for two days, the system disables the adaptive behavior and flags it for review.

Master kill switch

Six independent toggles plus a master. Off by default. Nothing surprises a customer the admin didn't approve.

— 03 Attribution

Three-tier attribution. Honest math.

Most platforms count anyone who saw the chatbot as a "chat conversion." Vectrant separates the actually-attributable from the assisted from the merely-watched — and shows you all three.

Tier 1

Direct chat sale

The conversation produced an order. Customer talked to the bot, then completed checkout. Highest credibility, lowest volume.

Tier 2

Assisted

The customer chatted, then bought something on the site within their session. Some causal contribution but not directly attributable.

Tier 3

Widget tracked

The widget pixel saw them but they didn't converse. Useful for funnel visibility, never counted as a chat win.

— 04 Marketing intelligence

AI playbooks + your existing tools.

Read-only integration with your existing email marketing platform pulls campaign performance back into Vectrant. Channel reallocation, hot retargeting lists, winback signals, seasonal playbooks — all generated nightly with the customer-data context the platform already has.

AI playbooks

Nine personas, regenerated nightly. Each playbook is a specific subject-line / segment / send-time recommendation with predicted lift.

Channel attribution

UTM-aware tracking from first touch through chat through purchase. Shows you which acquisition channels actually drive completed sales.

Winback signals

Lapsed-customer detection with reactivation playbooks. RFM cohorts, churn risk, next-best-product recommendations.

— 05 Value & ROI

Your inputs. Your math.

No fabricated stats. No "1,178% ROI" stamped on a homepage. The Value & ROI dashboard is a transparent calculator using your inputs (call cost, agent rate, average handle time, lead value) and your actual deflection / conversion data.

Configurable inputs

Seven exposed sliders for the variables that drive ROI. Call cost, agent rate, handle minutes, lead value, bad-answer cost, and more.

Live computed panel

"Based on your config, the bot deflected ~X calls and saved ~$Y in 30 days." Formula visible — sanity-check it yourself.

Cost transparency

AI compute costs, research costs, infrastructure costs — all surfaced in one place. ROI minus cost, never hidden.

The intelligence layer in production

Five dashboards collapsed to
one morning briefing.

Open one tab, see what's actionable, drill if interested. The dashboards stay clickable — the Hub is an addition, not a replacement.